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Influencers - Who are they? Where do you find them? And how do they light the fire? (Paperback) Loot Price: R679
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Influencers - Who are they? Where do you find them? And how do they light the fire? (Paperback): ,Carole Lamarque

Influencers - Who are they? Where do you find them? And how do they light the fire? (Paperback)

,Carole Lamarque

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List price R835 Loot Price R679 Discovery Miles 6 790 | Repayment Terms: R64 pm x 12* You Save R156 (19%)

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Like the wood in a hearth, the combined talents within a company form a solid basis for business activity. But this alone is not enough to make a company successful. What every company needs is a plan for finding the influencers who can set its brand alight. Influencers provides decision-makers and marketing executives with a guide for translating an influencer strategy into practice, and allows influencers themselves to discover how to build up sustainable relationships with trendsetting companies. In doing so, Influencers is among the first to clearly map out the often-neglected subject of influencer marketing in Europe.

General

Imprint: Lannoo Publishers
Country of origin: Belgium
Release date: June 2018
Authors: ,Carole Lamarque
Dimensions: 240 x 170 x 15mm (L x W x T)
Format: Paperback
Pages: 280
ISBN-13: 978-9401452168
Categories: Books > Business & Economics > General
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LSN: 9401452164
Barcode: 9789401452168

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