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Marketing: Grundlagen (German, Paperback, 1. Aufl. 2016) Loot Price: R869
Discovery Miles 8 690
Repayment Terms: R81 pm x 12*
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Marketing: Grundlagen (German, Paperback, 1. Aufl. 2016): Carsten Rennhak, Marc Oliver Opresnik

Marketing: Grundlagen (German, Paperback, 1. Aufl. 2016)

Carsten Rennhak, Marc Oliver Opresnik

Series: Studienwissen kompakt

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Loot Price R869 Discovery Miles 8 690 | Repayment Terms: R81 pm x 12*

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Dieses Lehrbuch gibt einen kompakten und verstandlichen UEberblick uber die Grundlagen des Marketing. Kurze Lerneinheiten, ubersichtliche didaktische Module sowie die begleitende Lernkontrolle sorgen fur eine nachhaltige Wissensvermittlung. Es richtet sich damit an alle, die sich mit Fragen des Marketing im Rahmen ihrer Aus- und Weiterbildung (auch im Nebenfach) sowie ihrer beruflichen Praxis auseinandersetzen.

General

Imprint: Springer Gabler
Country of origin: Germany
Series: Studienwissen kompakt
Release date: November 2015
First published: 2016
Authors: Carsten Rennhak • Marc Oliver Opresnik
Dimensions: 190 x 127 x 9mm (L x W x T)
Format: Paperback
Pages: 158
Edition: 1. Aufl. 2016
ISBN-13: 978-3-662-45808-2
Languages: German
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > Market research
LSN: 3-662-45808-X
Barcode: 9783662458082

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