"Sales Development & Category Management Practices For
Enhancing Business Performance"
Sales Analytics Mission: "To provide insightful and fact based
analysis to uncover business development opportunities and combat
potential weaknesses. To give the supplier/distributor better
management of their business"
-Practical guidelines and solutions for sales analysis & sales
management
- A great reference guide for brand and category management
practices
- This is a comprehensive analytics book, yet simply explained
- A teaching tool for sales analysis, which re-freshes vital skills
and mind-sets
-A step-by-step manual to evaluate sales trends, pricing,
promotion, distribution, merchandising, and consumer dynamics
-From the basics to digging deep into data, this book covers a lot
of territory
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