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Conducting Personal Network Research - A Practical Guide (Paperback)
Loot Price: R1,438
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Conducting Personal Network Research - A Practical Guide (Paperback)
Series: Methodology in the Social Sciences
Expected to ship within 12 - 19 working days
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Written at an introductory level, and featuring engaging case
examples, this book reviews the theory and practice of personal and
egocentric network research. This approach offers powerful tools
for capturing the impact of overlapping, changing social
relationships and contexts on individuals' attitudes and behavior.
The authors provide solid guidance on the formulation of research
questions; research design; data collection, including decisions
about survey modes and sampling frames; the measurement of network
composition and structure, including the use of name generators;
and statistical modeling, from basic regression techniques to more
advanced multilevel and dynamic models. Ethical issues in personal
network research are addressed. User-friendly features include
boxes on major published studies, end-of-chapter suggestions for
further reading, and an appendix describing the main software
programs used in the field.
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