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Books > Social sciences > Politics & government > Political activism
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The Marketing of Rebellion - Insurgents, Media, and International Activism (Paperback, New)
Loot Price: R868
Discovery Miles 8 680
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The Marketing of Rebellion - Insurgents, Media, and International Activism (Paperback, New)
Series: Cambridge Studies in Contentious Politics
Expected to ship within 10 - 15 working days
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How do a few political movements challenging Third World states
become global causes celebres, while most remain isolated and
obscure? This book rejects dominant views that needy groups readily
gain help from selfless non- governmental organizations (NGOs).
Instead, they face a Darwinian struggle for scarce international
resources - and to succeed, they must aggressively market
themselves. To make this argument, this book compares two recent
movements that attracted major NGO support, Mexico's Zapatista
rebels and Nigeria's Ogoni ethnic group, against similar ones that
failed to do so. Based on primary document analysis and over 60
interviews with local activists and NGO leaders, it shows that
support goes to the savviest, not the neediest. The Marketing of
Rebellion, unlike others, develops a realistic, organizational
perspective on social movements, NGOs, and 'global civil society'.
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