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Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
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The Frontiers of Public Diplomacy - Hegemony, Morality and Power in the International Sphere (Hardcover)
Loot Price: R4,480
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The Frontiers of Public Diplomacy - Hegemony, Morality and Power in the International Sphere (Hardcover)
Series: Routledge Advances in International Relations and Global Politics
Expected to ship within 12 - 19 working days
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This edited volume provides one of the most formidable critical
inquiries into public diplomacy's relationship with hegemony,
morality and power. Wherein, the examination of public diplomacy's
'frontiers' will aid scholars and students alike in their acquiring
of greater critical understanding around the values and intentions
that are at the crux of this area of statecraft. For the
contributing authors to this edited volume, public diplomacy is not
just a political communications term, it is also a moral term
within which actors attempt to convey a sense of their own
virtuosity and 'goodness' to international audiences. The book
thereby provides fascinating insight into public diplomacy from the
under-researched angle of moral philosophy and ethics, arguing that
public diplomacy is one of the primary vehicles through which
international actors engage in moral rhetoric to meet their power
goals. The Frontiers of Public Diplomacy is a landmark book for
scholars, students and practitioners of the subject. At a practical
level, it provides a series of interesting case studies of public
diplomacy in peripheral settings. However, at a conceptual level,
it challenges the reader to consider more fully the assumptions
that they may make about public diplomacy and its role within the
international system.
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