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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Cinema industry

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Global Television and Film - An Introduction to the Economics of the Business (Paperback, New) Loot Price: R1,637
Discovery Miles 16 370
Repayment Terms: R153 pm x 12*
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Global Television and Film - An Introduction to the Economics of the Business (Paperback, New): Colin Hoskins, Stuart McFadyen,...

Global Television and Film - An Introduction to the Economics of the Business (Paperback, New)

Colin Hoskins, Stuart McFadyen, Adam Finn

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Loot Price R1,637 Discovery Miles 16 370 | Repayment Terms: R153 pm x 12*

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Global Television and Film is the first non-specialist introduction to the economics of the contemporary film and television business. It explains how these global media markets operate taking into account the unique nature of cultural products and the consequences for public policy and business strategy.

General

Imprint: Clarendon Press
Country of origin: United Kingdom
Release date: February 1998
First published: August 1998
Authors: Colin Hoskins (Professor, Faculty of Business) • Stuart McFadyen (Professor, Faculty of Business) • Adam Finn (Associate Professor of Marketing)
Dimensions: 232 x 155 x 11mm (L x W x T)
Format: Paperback
Pages: 188
Edition: New
ISBN-13: 978-0-19-871147-6
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Cinema industry
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Radio & television industry
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LSN: 0-19-871147-6
Barcode: 9780198711476

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