What impact is there on the field to recognize that archaeology is
a regular feature in daily life and popular culture? Based upon the
study of England, Germany, Sweden and the USA, Cornelius Holtorf
examines the commonalities and peculiarities of media portrayal of
archaeology in these countries, and the differences between media
presentations and audience knowledge and attraction to the subject,
In his normal engaging, populist style, Holtorf discusses the main
strategies available to archaeologists in engaging with their
popular representations. Possessors of a widely recognized,
positively valued and well underpinned brand, archaeologists need
to take more seriously the appeal of their work.
General
| Imprint: |
Left Coast Press Inc
|
| Country of origin: |
United States |
| Release date: |
August 2009 |
| First published: |
2007 |
| Authors: |
Cornelius Holtorf
|
| Dimensions: |
222 x 222 x 15mm (L x W x T) |
| Format: |
Paperback
|
| Pages: |
196 |
| ISBN-13: |
978-1-59874-179-7 |
| Categories: |
Books >
Humanities >
Archaeology >
General
|
| LSN: |
1-59874-179-9 |
| Barcode: |
9781598741797 |
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