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Books > Social sciences > Politics & government > Political structure & processes > Elections & referenda

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Politicking Online - The Transformation of Election Campaign Communications (Hardcover) Loot Price: R3,326
Discovery Miles 33 260
Politicking Online - The Transformation of Election Campaign Communications (Hardcover): Costas Panagopoulos

Politicking Online - The Transformation of Election Campaign Communications (Hardcover)

Costas Panagopoulos; Contributions by Costas Panagopoulos, James Druckman, Martin Kifer, Michael Parkin, Kevin Pirch, Vassia Gueorguieva, Allison Slotnick, Sandra Suarez, Steffen Albrecht

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Loot Price R3,326 Discovery Miles 33 260 | Repayment Terms: R312 pm x 12*

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Of the many groundbreaking developments in the 2008 presidential election, the most important may well be the use of the Internet. In Politicking Online contributors explorethe impact of technology for electioneering purposes, from running campaigns andincreasing representation to ultimately strengthening democracy. The book reveals how social networking sites such as MySpace and Facebook are used in campaigns along withe-mail, SMS text messaging, and mobile phones to help inform, target, mobilize, and communicate with voters.

While the Internet may have transformed the landscape of modern political campaigns throughout the world, Costas Panagopoulos reminds readers that officials and campaign workers need to adapt to changing circumstances, know the limits of their methods, and combine new technologies with more traditional techniques to achieve an overall balance.

General

Imprint: Rutgers University Press
Country of origin: United States
Release date: May 2009
First published: June 2009
Editors: Costas Panagopoulos
Contributors: Costas Panagopoulos • James Druckman • Martin Kifer • Michael Parkin • Kevin Pirch • Vassia Gueorguieva • Allison Slotnick • Sandra Suarez • Steffen Albrecht
Dimensions: 229 x 152 x 23mm (L x W x T)
Format: Hardcover
Pages: 312
ISBN-13: 978-0-8135-4488-5
Categories: Books > Social sciences > Politics & government > Political structure & processes > Elections & referenda
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LSN: 0-8135-4488-2
Barcode: 9780813544885

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