"Editorial design is the art of storytelling, and DJ's brand of it
is uniquely American. Western American. It starts out slow and
builds. It wins you with a bit of humility (almost
'shucks-gee-whiz') and then comes back at you with a surprise
punch. The pacing and analogies feel like a Will Rogers narrative.
. . . When he first began presenting his work to his London
Pentagram partners, they thought he could have just as easily been
from the moon. But the storytelling was so strong, so funny, so
completely designed but guileless at the same time that the
Londoners, and the rest of us, found ourselves confronted with
something real, authoritative, and probably definable only as pure
American Graphic Design." -Paula Scher, from the introduction An
internationally renowned graphic designer and partner in Pentagram,
the world's most famous graphic design firm, DJ Stout is a
fifth-generation Texan whose strong sense of place has inspired his
design work for over thirty-five years. His contributions to Texas
Monthly, where he was art director for thirteen years, helped the
magazine win three National Magazine Awards. American Photo
magazine named Stout one of its "100 Most Important People in
Photography," and I.D. (International Design) magazine selected him
for "The I.D. Fifty," its annual listing of design innovators. The
Society of Illustrators honored Stout with the national Richard
Gangel Art Director Award, and he was made a Fellow of the Austin
chapter of the AIGA (American Institute of Graphic Arts) for his
lifetime achievements. Variations on a Rectangle presents both a
career retrospective of DJ Stout's work and his inimitable, often
humorous perspectives on publication design. Using nearly eight
hundred images to illustrate more than two hundred fifty major
design projects, Stout describes the inspiration and creative
process behind his highly innovative designs for magazines, books,
brochures, posters, and even a fiberglass "batcow." He tells
fascinating, behind-the-scenes stories of Texas personalities such
as Tommy Lee Jones, Sissy Spacek, and Ann Richards, who figured
prominently in Texas Monthly's pages, while also discussing how his
Texas heritage has influenced his more recent design work US and
international clients. An essential primer for younger graphic
designers and a revelation for everyone who values exceptional
design, Variations on a Rectangle proves Stout's maxim, "A
publication without style is just a document, and documents don't
do well on the newsstand. And that's why you need editorial art
directors. Amen."
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