MSIA, the Movement of Spiritual Inner Awareness, has been called
the Cadillac of cults and the leader was once dubbed the "Hollywood
guru." Those interested in new religions only know MSIA from these
kinds of labels. However, when looked at from a qualitative
sociological perspective, a more complex story of religious
innovation and cultural change emerges. An important study in
religious syncretism, A Study of the Movement of Inner Awareness
analyzes the ways MSIA exemplifies the blending of Eastern and
Western religion with therapeutic self-help traditions in pop
psychology and New Age thought and presents a sensitive portrayal
of its leaders and members.
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