Campaign Professionalism during Egypt's 2012 Presidential Election (Hardcover, 1st ed. 2018)

This book presents the first analytical study of the levels of professionalism of campaigns in the 2012 Egyptian presidential elections. It considers the extent to which the election was professionalised and how far the levels of professionalism impacted the democratisation process of Egypt. It provides the story of the five main campaigns by applying the professionalisation index to analyse their structures (hardware) and strategies (software). The book also evaluates the application of the professionalization index to nascent democracies, and the impact of campaign professionalism on such democracies. The book encourages further studies within similar fragile democratic systems as well as offering campaigners practical guidance when approaching future elections.

General

Imprint:	Springer International Publishing AG
Country of origin:	Switzerland
Series:	Political Campaigning and Communication
Release date:	April 2018
First published:	2018
Authors:	Dalia Elsheikh
Dimensions:	210 x 148mm (L x W)
Format:	Hardcover
Pages:	282
Edition:	1st ed. 2018
ISBN-13:	978-3-319-75953-1
Categories:	Books > Social sciences > Politics & government > Political structure & processes > Elections & referenda Books > Social sciences > Politics & government > Political structure & processes > Political leaders & leadership Books > Social sciences > Politics & government > Political structure & processes > Democracy Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
LSN:	3-319-75953-1
Barcode:	9783319759531

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