The renowned social scientist, professor, and bestselling author of
Predictably Irrational delivers his most urgent and compelling
book--an eye-opening exploration of the human side of the
misinformation crisis--examining what drives otherwise rational
people to adopt deeply irrational beliefs. Misinformation affects
all of us on a daily basis--from social media to larger political
challenges, from casual conversations in supermarkets, to even our
closest relationships. While we recognize the dangers that
misinformation poses, the problem is complex--far beyond what
policing social media alone can achieve--and too often our limited
solutions are shaped by partisan politics and individual
interpretations of truth. In Misbelief, preeminent social scientist
Dan Ariely argues that to understand the irrational appeal of
misinformation, we must first understand the behavior of
"misbelief"--the psychological and social journey that leads people
to mistrust accepted truths, entertain alternative facts, and even
embrace full-blown conspiracy theories. Misinformation, it turns
out, appeals to something innate in all of us--on the right and the
left--and it is only by understanding this psychology that we can
blunt its effects. Grounded in years of study as well as Ariely's
own experience as a target of disinformation, Misbelief is an
eye-opening and comprehensive analysis of the psychological drivers
that cause otherwise rational people to adopt deeply irrational
beliefs. Utilizing the latest research, Ariely reveals the key
elements--emotional, cognitive, personality, and social--that drive
people down the funnel of false information and mistrust, showing
how under the right circumstances, anyone can become a misbeliever.
Yet Ariely also offers hope. Even as advanced artificial
intelligence has become capable of generating convincing fake news
stories at an unprecedented scale, he shows that awareness of these
forces fueling misbelief make us, as individuals and as a society,
more resilient to its allure. Combating misbelief requires a
strategy rooted not in conflict, but in empathy. The sooner we
recognize that misbelief is above all else a human problem, the
sooner we can become the solution ourselves.
General
Imprint: |
Collins
|
Country of origin: |
United States |
Release date: |
September 2023 |
Authors: |
Dan Ariely
|
Dimensions: |
229 x 152 x 25mm (L x W x T) |
Pages: |
320 |
ISBN-13: |
978-0-06-328042-7 |
Categories: |
Books
|
LSN: |
0-06-328042-6 |
Barcode: |
9780063280427 |
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