How do you land a sweet six-figure marketing gig at the hallowed
record label known for having signed everyone from Led Zeppelin to
Stone Temple Pilots? You start with a resume like Dan Kennedy's:
- Dressed up as a member of Kiss every Halloween
- Memorized Led Zeppelin IV at age ten
- Fronted a lip-sync band in junior high
- Worked as a college DJ while he was a college drop-out
In his outrageous memoir, McSweeney's contributor Kennedy
chronicles his misadventures at a major record label. Whether he's
directing a gangsta rapper's commercial or battling his punk roots
to create an ad campaign celebrating the love songs of Phil
Collins, Kennedy's in way over his head. And from the looks of
those sitting around the boardroom, he's not alone.
Egomaniacs, wackos, incompetents, and executive assistants who
know more than their seven-figure bosses round out this
power-ballad to office life and rock and roll.
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