The Innovator's Sourcebook (Paperback)

It is not hard to find credible resources on how to start a business once you have a great idea. However, it is extremely hard to find credible resources on how to generate compelling business ideas in the first place. How does innovation happen? Why does it happen? What are the common sources of great ideas? More importantly, how can we use this information to develop great business ideas of our own? THE INNOVATOR'S SOURCEBOOK was written to provide detailed, actionable answers to these questions. This book is about where to look for the sources of innovation and, for once, how to exploit them. What is not in the book: * Vague suggestions for being creative * Random idea generators * Belabored analogies * A rebranding of brainstorming * Claims to a science * Ambiguous implementation steps

General

Imprint:	West Fulton Media
Country of origin:	United Kingdom
Release date:	March 2010
First published:	March 2010
Authors:	Dan Roberts
Dimensions:	229 x 152 x 15mm (L x W x T)
Format:	Paperback - Trade
Pages:	272
ISBN-13:	978-0-9844164-0-0
Categories:	Books > Business & Economics > General Promotions
LSN:	0-9844164-0-4
Barcode:	9780984416400

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!