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Books > Social sciences > Psychology > The self, ego, identity, personality
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A Psicologia dos Empreendedores das Redes Sociais - Jung, o MBTI e os Fundadores do Facebook, Twitter e LinkedIn (Portuguese, Paperback)
Loot Price: R899
Discovery Miles 8 990
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A Psicologia dos Empreendedores das Redes Sociais - Jung, o MBTI e os Fundadores do Facebook, Twitter e LinkedIn (Portuguese, Paperback)
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This is a study to obtain the psychological types of the main
entrepreneurs of social networks sites and understand the
psychological similarities between them. The personality theory of
Carl Gustav Jung and the MBTI (Myers-Briggs Type Indicator) will be
used as theoretical parameters. The development covers an overview
of personality theories and a study of the Jungian personality
theory and its relationship with the MBTI in defining introversion,
extroversion, sensation, intuition, thinking, feeling, judging e
perception. The objects of study are interviews and seminars from
the entrepreneurs that founded the social networks sites with the
highest number of hits in 2011: Mark Zuckerberg, from facebook.com;
Jack Dorsey, from twitter.com; and Reid Hoffman, from linkedin.com.
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