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Blue Jeans - The Art of the Ordinary (Paperback)
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Blue Jeans - The Art of the Ordinary (Paperback)
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This fresh and accessible ethnography offers a new vision of how
society might cohere, in the face of on-going global displacement,
dislocation, and migration. Drawing from intensive fieldwork in a
highly diverse North London neighborhood, Daniel Miller and Sophie
Woodward focus on an everyday item--blue jeans--to learn what one
simple article of clothing can tell us about our individual and
social lives and challenging, by extension, the foundational
anthropological presumption of "the normative." Miller and Woodward
argue that blue jeans do not always represent social and cultural
difference, from gender and wealth, to style and circumstance.
Instead they find that jeans allow individuals to inhabit what the
authors term "the ordinary." Miller and Woodward demonstrate that
the emphasis on becoming ordinary is important for immigrants and
the population of North London more generally, and they call into
question foundational principles behind anthropology, sociology and
philosophy.
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