|
Books > Biography > Historical, political & military
|
Buy Now
Calvin Coolidge (Hardcover)
Loot Price: R619
Discovery Miles 6 190
You Save: R119
(16%)
|
|
|
Calvin Coolidge (Hardcover)
Series: American Presidents (Times)
Expected to ship within 10 - 15 working days
|
The austere president who presided over the Roaring Twenties and
whose conservatism masked an innovative approach to national
leadership He was known as "Silent Cal." Buttoned up and
tight-lipped, Calvin Coolidge seemed out of place as the leader of
a nation plunging headlong into the modern era. His six years in
office were a time of flappers, speakeasies, and a stock market
boom, but his focus was on cutting taxes, balancing the federal
budget, and promoting corporate productivity. "The chief business
of the American people is business," he famously said.
But there is more to Coolidge than the stern capitalist scold. He
was the progenitor of a conservatism that would flourish later in
the century and a true innovator in the use of public relations and
media. Coolidge worked with the top PR men of his day and seized on
the rising technologies of newsreels and radio to bring the
presidency into the lives of ordinary Americans--a path that led
directly to FDR's "fireside chats" and the expert use of television
by Kennedy and Reagan. At a time of great upheaval, Coolidge
embodied the ambivalence that many of his countrymen felt. America
kept "cool with Coolidge," and he returned the favor.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
