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Creativity in Engineering - Novel Solutions to Complex Problems (Hardcover) Loot Price: R1,484
Discovery Miles 14 840
Creativity in Engineering - Novel Solutions to Complex Problems (Hardcover): David H Cropley

Creativity in Engineering - Novel Solutions to Complex Problems (Hardcover)

David H Cropley

Series: Explorations in Creativity Research

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Loot Price R1,484 Discovery Miles 14 840 | Repayment Terms: R139 pm x 12*

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Creativity is like an iceberg - the resulting new idea, or novel solution is only 10% of the effort. The other 90% is the complex interplay of thinking skills and strategies, personal and motivational properties that activate these skills and strategies, and the social and organizational factors of the environment that influence the creative process. Creativity in Engineering focuses on the Process, Person, Product, and Place to understand when and why creativity happens in the engineering environment and how it can be further encouraged. Special Features: Applies findings in creativity research to the engineering arena Defines engineering creativity and differentiates it from innovation Discusses personality and motivational factors that impact creativity Clarifies the role of creativity in the design process Details the impact of thinking skills and strategies in creativity Identifies the role the organization and environment plays in encouraging creativity

General

Imprint: Academic Press Inc
Country of origin: United States
Series: Explorations in Creativity Research
Release date: 2015
First published: 2015
Authors: David H Cropley
Dimensions: 229 x 152 x 20mm (L x W x T)
Format: Hardcover
Pages: 348
ISBN-13: 978-0-12-800225-4
Categories: Books > Social sciences > Psychology > Philosophy & theory of psychology > Cognitive theory
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LSN: 0-12-800225-5
Barcode: 9780128002254

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