The John Deere Way - Performance That Endures (Hardcover)

"The John Deere Way" presents timeless business lessons from one of America's top brands. Even as many American manufacturers struggle with low-cost foreign competition, John Deere has not only prevailed, but increased its market share by offering superior quality products built tough and in accordance with time-tested business values. This book shares the company's management principles and corporate values and shows how those values guide the company to increasingly greater success. For business owners and leaders who want to know what real long-term success constitutes--and how to achieve it--"The John Deere Way" is the only way.

General

Imprint:	John Wiley & Sons
Country of origin:	United States
Release date:	May 2005
First published:	March 2005
Authors:	D Magee
Dimensions:	223 x 152 x 23mm (L x W x T)
Format:	Hardcover
Pages:	256
ISBN-13:	978-0-471-70644-1
Categories:	Books > Business & Economics > Business & management > Sales & marketing > General
LSN:	0-471-70644-2
Barcode:	9780471706441

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