The Consumer Experience of Higher Education - The Rise of Capsule Education (Paperback, NIPPOD)

This work examines the philosophy underpinning current higher education provision. Contemporary culture seems to encourage consumers to purchase products where the product is shaped by the provider and the input of the consumer is very limited. Research suggests that students, their perceptions shaped by the educational experience they have undergone, view education as a commodity and require that information be packaged for easy consumption. The purpose of this study is to examine the current situation in education against the backdrop of an emerging trend that sees education as a product and students as consumers or customers. The literature provides a basis to argue that a qualification now is frequently a simulacrum while previously it represented knowledge and competency.

General

Imprint:	Continuum Publishing Corporation
Country of origin:	United States
Release date:	2012
First published:	November 2011
Authors:	Deirdre McArdle-Clinton
Dimensions:	234 x 156 x 16mm (L x W x T)
Format:	Paperback
Pages:	280
Edition:	NIPPOD
ISBN-13:	978-1-4411-7919-7
Languages:	English
Subtitles:	English
Categories:	Books > Social sciences > Education > Higher & further education > Colleges of higher education Promotions
LSN:	1-4411-7919-4
Barcode:	9781441179197

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