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Mass Notification and Crisis Communications - Planning, Preparedness, and Systems (Hardcover, New)
Loot Price: R4,840
Discovery Miles 48 400
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Mass Notification and Crisis Communications - Planning, Preparedness, and Systems (Hardcover, New)
Expected to ship within 10 - 15 working days
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Mass communication in the midst of a crisis must be done in a
targeted and timely manner to mitigate the impact and ultimately
save lives. Based on sound research, real-world case studies, and
the author's own experiences, Mass Notification and Crisis
Communications: Planning, Preparedness, and Systems helps emergency
planning professionals create a crisis communications plan that
works by establishing upfront relationships with responders,
enacting protocols, and utilizing technology to effectively message
the intended audience. Providing communication best practices to
professionals, the book: Reviews the challenges organizations face
with communications in the face of various types of disasters Helps
to outline the target audience of the communique Describes
different communication techniques used throughout history during
peace and wartime Provides methods for getting the right message
across the first time Explores how social media can be a powerful
tool in message dissemination Examines the legal landscape to
ensure managers are in compliance with international, federal,
state, and local regulatory requirements Aligned with the U.S.
Department of Homeland Security's National Emergency Communications
Plan-as well as the U.S. strategic plan to improve emergency
response communications-the book provides recommendations to key
decision makers given all considerations that must be weighed and
factored in during a crisis.
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