Mass Appeal - The Formative Age of the Movies, Radio, and TV (Hardcover)

Mass Appeal describes the changing world of American popular culture from the first sound movies through the age of television. In short vignettes, the book reveals the career patterns of people who became big movie, TV, or radio stars. Eddie Cantor and Al Jolson symbolize the early stars of sound movies. Groucho Marx and Fred Astaire represent the movie stars of the 1930s, and Jack Benny stands in for the 1930s performers who achieved their success on radio. Katharine Hepburn, a stage and film star, illustrates the cultural trends of the late 1930s and early 1940s. Humphrey Bogart and Bob Hope serve as examples of performers who achieved great success during the Second World War. Walt Disney, Woody Allen, and Lucille Ball, among others, become the representative figures of the postwar world. Through these vignettes, the reader comes to understand the development of American mass media in the twentieth century.

General

Imprint:	Cambridge UniversityPress
Country of origin:	United Kingdom
Series:	Cambridge Essential Histories
Release date:	September 2010
First published:	2010
Authors:	Edward D. Berkowitz
Dimensions:	229 x 152 x 16mm (L x W x T)
Format:	Hardcover
Pages:	226
ISBN-13:	978-0-521-88908-7
Categories:	Books > Reference & Interdisciplinary > Communication studies > Media studies Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > Popular culture Books > Humanities > History > American history > General Books > Humanities > History > History of specific subjects > Social & cultural history Books > History > American history > General Books > History > History of specific subjects > Social & cultural history Promotions
LSN:	0-521-88908-1
Barcode:	9780521889087

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