Geisler argues that the over-reliance on co-variation techniques
and statistical methods, instead of process approach and in-depth
analysis, produces meaningless knowledge in the managerial and
organizational sciences, and indeed throughout all the social
sciences. He offers instead a new and different approach, based on
the notion of what he calls dynamic morphologies--an architecture
of slicing complex phenomena. This way it is possible to explain
many inconsistencies in research findings, and to find a cohesive,
systematic outlook on research, research design, and knowledge
creation. Intellectually challenging and following in the footsteps
of Kuhn, Argyris, and Popper, Geisler's approach is frankly
revolutionary in research design and contains its own notions,
terms, and nomenclature. A provocative discussion for academics and
others well trained in the organizational, managerial, and social
sciences.
Geisler's dynamic morphologies provide a means to research
complex phenomena and gain knowledge about them. They are composed
of a chain of events, combined logically and temporally, and a
method by which this process is studied. Geisler also contends that
knowledge in the organizational and managerial sciences is only
viable when it describes and explains the complex, higher-order
phenomena. Therefore, theory building and research in these fields
must be linked to higher-order constructs and the phenomena that
they attempt to explain. This is the central notion of amplitude
that Geisler introduces and describes. His book also criticizes the
evolutionary epistemology view of knowledge creation and contends
that knowledge in all of these fields of study in general is not
evolutionary, but instead, cumulative and expansive.
General
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