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Marketing Plan Templates for Enhancing Profits (Paperback) Loot Price: R524
Discovery Miles 5 240
You Save: R47 (8%)
Marketing Plan Templates for Enhancing Profits (Paperback): Elizabeth Rush Kruger

Marketing Plan Templates for Enhancing Profits (Paperback)

Elizabeth Rush Kruger

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List price R571 Loot Price R524 Discovery Miles 5 240 You Save R47 (8%)

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This workbook presents 12 marketing strategies for enhancing profits with the 80/20 rule, including templates of marketing plans for a contractor, manufacturer, healthcare provider, non-profit, broker, consultant, and award-winning business. These templates demonstrate how a part-timer, immigrant, professional, corporation, franchisee, stay-at-home mom, and family business use the 80/20 rule to enhance their profits. The workbook guides students to make wise decisions for each component of a marketing plan. Professors can use the decision rules in this workbook to evaluate a marketing plan or similar project by students in a principles of marketing class or marketing strategy/management class.

General

Imprint: Business Expert Press
Country of origin: United States
Release date: November 2015
Authors: Elizabeth Rush Kruger
Dimensions: 229 x 152 x 12mm (L x W x T)
Format: Paperback
Pages: 211
ISBN-13: 978-1-63157-274-6
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 1-63157-274-1
Barcode: 9781631572746

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