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Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management

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Sales Management (Paperback, 3rd Edition) Loot Price: R363
Discovery Miles 3 630

Sales Management (Paperback, 3rd Edition)

L. Erwee, M C Cant

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Loot Price R363 Discovery Miles 3 630

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Sales drive the business world and the economy. However, sales in any business need to be managed to ensure that the business achieves its objectives. This is where the function of sales management comes into the business structure: it plays the key role of ensuring that salespeople succeed at selling. The profitability of the organisation depends on how successfully sales managers lead their sales force.

The sales manager is responsible for the strategic planning of the sales force, which includes the management of the selling process and organising the sales activities within the sales department. With the third edition of this textbook, the authors hope that both industry and academia will be able to use the information to better understand and implement the different functions of sales management. Concepts are presented in such a manner that a student new to the field will easily grasp them.

General

Imprint: Juta Academic
Release date: February 2023
Editors: L. Erwee • M C Cant
Dimensions: 245 x 168 x 14mm (L x W x T)
Format: Paperback
Pages: 272
Edition: 3rd Edition
ISBN-13: 978-1-4851-3276-9
Categories: Books > Business & Economics > Business & management > Sales & marketing > Sales & marketing management
Books > Varsity Textbooks
Books > Academic & Education > Varsity Textbooks > Business & Economics
Books > Academic & Education > Varsity Textbooks > Consumer Studies
Books > Academic & Education > Varsity Textbooks > Management
Books > Academic & Education > Varsity Textbooks > Marketing
Promotions
Books > Promotion > Juta Competition > Business & Economics
Books > Promotion > Juta Competition > Consumer Studies
Books > Promotion > Juta Competition > Management
Books > Promotion > Juta Competition > Marketing
LSN: 1-4851-3276-2
Barcode: 9781485132769

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