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Books > Social sciences > Sociology, social studies
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Remote Control - Television, Audiences, and Cultural Power (Hardcover)
Loot Price: R4,222
Discovery Miles 42 220
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Remote Control - Television, Audiences, and Cultural Power (Hardcover)
Series: Routledge Library Editions: Television
Expected to ship within 10 - 15 working days
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The ways in which we watch television tell us much about our views
of gender, the family and society. Bringing together the leading
experts in the field of audience studies, this book investigates
how viewers watch television, and what they think about the
programmes they see. Originally published in 1989, the book is
divided into two sections which discuss some of the theoretical
issues at stake and then present case studies of a wide range of
viewers: women office workers, Israeli watchers of Dallas, German
families, the elderly, and American daytime soap fans. Contributors
from Britain, the United States, Western Europe, Australia and
Israel offer a wide range of perspectives, from feminism to
post-modernism, and from semiotics to Marxism. 'Together these
essays constitute one of the best possible introductions to the
leading edge of research into the phenomenon of television.' Choice
General
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