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Naked Consumer - How Our Private Lives Become Public Commodities (Paperback) Loot Price: R585
Discovery Miles 5 850
You Save: R31 (5%)
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Naked Consumer - How Our Private Lives Become Public Commodities (Paperback)

Erik Larson

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List price R616 Loot Price R585 Discovery Miles 5 850 You Save R31 (5%)

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Some companies gather and sell personal information to assist businesses in their marketing campaigns. It this American business at its finest, or simply a horrible invasion of our privacy? This shocking book will make readers think twice before writing their next check or going to the grocery store.

General

Imprint: Penguin USA
Country of origin: United States
Release date: February 1994
First published: February 1994
Authors: Erik Larson
Dimensions: 196 x 128 x 15mm (L x W x T)
Format: Paperback - Trade
Pages: 275
ISBN-13: 978-0-14-023303-2
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 0-14-023303-2
Barcode: 9780140233032

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