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American Communication Research - The Remembered History (Paperback) Loot Price: R1,158
Discovery Miles 11 580
American Communication Research - The Remembered History (Paperback): Everette E. Dennis, Ellen Ann Wartella

American Communication Research - The Remembered History (Paperback)

Everette E. Dennis, Ellen Ann Wartella

Series: Routledge Communication Series

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Loot Price R1,158 Discovery Miles 11 580 | Repayment Terms: R109 pm x 12*

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This book captures the essence of a never-to-be-repeated glimpse at the history of media research. It offers a unique examination of the origins, meaning, and impact of media and communication research in America, with links to European antecedents. Based on a high-level seminar series at Columbia University's Freedom Forum Media Studies Center, the book features work by leading scholars, researchers, and media executives. Participants in the series have called the program "heroic and unprecedented." The book encompasses essays, commentaries, and reports by such leading figures as William McGuire, Elihu Katz, and Leo Bogart, plus posthumous reports by Wilbur Schramm, Malcolm Beville, and Hilde Himmelweit. It also contains original insights on the collaboration of Frank Stanton, Paul Lazarfeld, and Robert K. Merton.

General

Imprint: Routledge Member of the Taylor and Francis Group
Country of origin: United States
Series: Routledge Communication Series
Release date: March 1996
First published: 1996
Editors: Everette E. Dennis • Ellen Ann Wartella
Dimensions: 229 x 152 x 18mm (L x W x T)
Format: Paperback
Pages: 226
ISBN-13: 978-0-8058-1744-7
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Language & Literature > Literature: texts > Essays, journals, letters & other prose works > General
LSN: 0-8058-1744-1
Barcode: 9780805817447

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