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Perspectives on Radio and Television - Telecommunication in the United States (Hardcover, 4th edition)
Loot Price: R4,222
Discovery Miles 42 220
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Perspectives on Radio and Television - Telecommunication in the United States (Hardcover, 4th edition)
Series: Routledge Communication Series
Expected to ship within 12 - 17 working days
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This textbook describes the field of radio and television in the
United States, presents the material in a manner the reader can
grasp and enjoy, and makes the book useful for the classroom
teacher.
Written for adaptation to individual teaching situations, the book
is divided by subject matter into logical chapter divisions that
can be assigned in the order appropriate for specific course
students. Each chapter stands by itself, but the book is also an
integrated whole. It is easy to understand at first reading, by
beginning radio-television majors or nonmajor elective students
alike. To give readers a complete picture of the field, subjects
such as ethics, careers, and rivals to U.S. commercial radio and
television are included.
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