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Books > Social sciences > Sociology, social studies > Social groups & communities > Age groups > Children

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Children - Consumption, Advertising & Media (Paperback) Loot Price: R615
Discovery Miles 6 150
You Save: R54 (8%)
Children - Consumption, Advertising & Media (Paperback): Flemming Hansen, Jeanette Rasmussen, Anne Martensen, Birgitte Tufte

Children - Consumption, Advertising & Media (Paperback)

Flemming Hansen, Jeanette Rasmussen, Anne Martensen, Birgitte Tufte

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List price R669 Loot Price R615 Discovery Miles 6 150 | Repayment Terms: R58 pm x 12* You Save R54 (8%)

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"The book aims to present recent studies by researchers working in the field of consumption, advertising and media in relation to children. The purpose is to shed light on the relationship between consumer behavior, advertising and communication in general with a special focus on children and adolescents."

General

Imprint: Copenhagen Business School Press
Country of origin: Denmark
Release date: August 2002
First published: March 2002
Editors: Flemming Hansen • Jeanette Rasmussen • Anne Martensen • Birgitte Tufte
Dimensions: 230 x 170 x 19mm (L x W x T)
Format: Paperback
Pages: 302
ISBN-13: 978-87-630-0100-7
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Sociology, social studies > Social issues > Consumer issues
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Advertising industry
Books > Social sciences > Sociology, social studies > Social groups & communities > Age groups > Children
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LSN: 87-630-0100-4
Barcode: 9788763001007

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