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Books > Social sciences > Sociology, social studies > Social groups & communities > Age groups > Children

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Children - Consumption, Advertising & Media (Paperback) Loot Price: R626
Discovery Miles 6 260
You Save: R71 (10%)
Children - Consumption, Advertising & Media (Paperback): Flemming Hansen, Jeanette Rasmussen, Anne Martensen, Birgitte Tufte

Children - Consumption, Advertising & Media (Paperback)

Flemming Hansen, Jeanette Rasmussen, Anne Martensen, Birgitte Tufte

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List price R697 Loot Price R626 Discovery Miles 6 260 | Repayment Terms: R59 pm x 12* You Save R71 (10%)

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"The book aims to present recent studies by researchers working in the field of consumption, advertising and media in relation to children. The purpose is to shed light on the relationship between consumer behavior, advertising and communication in general with a special focus on children and adolescents."

General

Imprint: Copenhagen Business School Press
Country of origin: Denmark
Release date: August 2002
First published: March 2002
Editors: Flemming Hansen • Jeanette Rasmussen • Anne Martensen • Birgitte Tufte
Dimensions: 230 x 170 x 19mm (L x W x T)
Format: Paperback
Pages: 302
ISBN-13: 978-87-630-0100-7
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Social sciences > Sociology, social studies > Social issues > Consumer issues
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Advertising industry
Books > Social sciences > Sociology, social studies > Social groups & communities > Age groups > Children
LSN: 87-630-0100-4
Barcode: 9788763001007

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