How is morality understood in the marketplace? Why do brands speak
out about certain issues of injustice and not others? And what is
influencer culture’s role in social and political activism? Big
Brands Are Watching You​ investigates corporate culture, from the
branding of companies and nations to television portrayals of big
business and the workplace (Industry, Partner Track, Severance,
Succession, The Bold Type, You). Francesca Sobande analyzes media,
interviews, survey responses, and ephemera from the history of
advertising as well as exhibitions in London, brand stores in
Amsterdam, a music festival in Las Vegas, and archives in
Washington, DC, to illuminate the world of branding.
General
| Imprint: |
University of California Press
|
| Country of origin: |
United States |
| Release date: |
2024 |
| First published: |
2024 |
| Authors: |
Francesca Sobande
|
| Dimensions: |
210 x 140mm (L x W) |
| Pages: |
251 |
| ISBN-13: |
978-0-520-38707-2 |
| Categories: |
Books
|
| LSN: |
0-520-38707-4 |
| Barcode: |
9780520387072 |
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