Consuming Crisis - Commodifying Care and COVID-19 (Paperback)

Consuming Crisis is a crucial account of how consumer culture capitalized on Coronavirus (COVID-19). Sobande explores how brands claim to care while they encourage people to 'keep calm and consume'. This critical analysis of the power and politics of marketing examines an eclectic mix of campaigns, content, and experiences. Such work outlines the societal significance of fast-fashion adverts, banana bread's pandemic 'moment', university social media strategies, and how digital technology mediates memories and work. Based on the belief that brands cannot be activists, Sobande creatively considers how brands construct care, camaraderie, culture, and so-called 'normal' life during times of crisis. Francesca Sobande is a Senior Lecturer in Digital Media Studies at Cardiff University

General

Imprint:	Sage Publications Ltd
Country of origin:	United Kingdom
Series:	Social Science for Social Justice
Release date:	November 2022
First published:	2023
Authors:	Francesca Sobande
Dimensions:	176 x 125 x 14mm (L x W x T)
Format:	Paperback
Pages:	160
ISBN-13:	978-1-5297-9396-3
Categories:	Books > Social sciences > Sociology, social studies > Social welfare & social services > Welfare & benefit systems Books > Medicine > General issues > Public health & preventive medicine > General
LSN:	1-5297-9396-3
Barcode:	9781529793963

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