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Business for Society (Hardcover)
Loot Price: R3,974
Discovery Miles 39 740
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Business for Society (Hardcover)
Series: Business for Society
Expected to ship within 12 - 17 working days
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This book is about promoting corporate responsibility in its
original meaning: businesses should have a positive impact on
society, and society should not only be a lever of making a profit.
When we treat social responsibility as an external function of the
core business, we are exposed to the worst. Business for Society
seeks to redress the balance and promotes the original idea of
corporate responsibility. This first book in the series of the same
name sets the scene and presents the key theories across the
various management disciplines to answer the following questions:
'How, why and under what conditions can business act for society?'
The book narrows and discusses examples of businesses which are
making impressive strides in delivering positive impacts for
society as well as their bottom lines; but as the concept of
corporate responsibility has become more mainstream in recent
years, many organisations have adopted the term and reduced it to a
marketing message. Areas covered include a historical perspective
on the hijacking of business responsibility towards society,
management knowledge and value, the Business for Society project
against hijacking, accounting for society, finance for society and
governance for society and democracy. The book will be of interest
for scholars and students in the fields of corporate social
responsibility, business ethics and governance.
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