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Unterstutzung des guten Zwecks als Differenzierungsmassnahme. Eine empirische Analyse der Einflussfaktoren erfolgreicher Cause-related Marketing Kampagnen (German, Paperback) Loot Price: R1,273
Discovery Miles 12 730
Repayment Terms: R119 pm x 12*
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Unterstutzung des guten Zwecks als Differenzierungsmassnahme. Eine empirische Analyse der Einflussfaktoren erfolgreicher...

Unterstutzung des guten Zwecks als Differenzierungsmassnahme. Eine empirische Analyse der Einflussfaktoren erfolgreicher Cause-related Marketing Kampagnen (German, Paperback)

Frank Huber, Martin Stein, Sabrina Meisel

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Loot Price R1,273 Discovery Miles 12 730 | Repayment Terms: R119 pm x 12*

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General

Imprint: Diplomica Verlag Gmbh
Release date: September 2020
Authors: Frank Huber • Martin Stein • Sabrina Meisel
Dimensions: 210 x 148 x 7mm (L x W x T)
Format: Paperback - Trade
Pages: 132
ISBN-13: 978-3-9614678-7-7
Languages: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-9614678-7-0
Barcode: 9783961467877

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