It should surprise no one that the National Football League is a
business - how else to account for the stratospheric salaries of
the players and coaches? Yet most people are unaware of how that
business developed. This book details the growth of an industry
that generates billions of dollars in revenue, as it explains the
intricacies of the league's expansions and mergers, territories and
relocations, the operation and organization of franchises, the role
of stadiums and markets, as well as the effect of the NFL on
domestic and foreign affairs.
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