As president of the Carnegie Corporation from 1922 to 1941,
Frederick Keppel became a widely respected interpreter of
philanthropic foundations. First published in 1930, The Foundation
became one of his best-known works. As a brief, straightforward,
and candid discussion of foundations and their activities, the
volume was rightly praised.
The book begins with a review of the history of foundations and
then goes on to explain the then-current organization of the
Rockefeller Foundation, the Carnegie Corporation, the Julius
Rosenwald Fund, and a number of other trusts. It sets forth the
purposes and procedures of different types of foundations --
community foundations like the New York Community Trust as well as
grantmaking foundations like the Commonwealth Fund. Comparing
foundations to universities, the book argues that the most
essential common purpose of the foundation is the furtherance of
learning, culture, and research. It also calls on foundation
executives to "practice... the art of being well-informed" and
urges that informal advisory boards be relied on to provide
specialized expertise.
At the time Keppel became president of the Carnegie
Corporation, the foundation was still a relatively new type of
philanthropic organization. It is likely that Keppel had a
significant impact on public attitudes toward these new kinds of
organizations. His administrative style and his effort to find the
money necessary to assist as many seekers as possible almost
certainly helped remove the distance, mystery, and, in some
quarters, the hostility that had surrounded foundations. He
believed that foundations were accountable to the public, and he
sought constructive criticism. Keppel's calls for openness and his
service orientation undoubtedly helped define professional
foundation practice. He understood what had to be accomplished if
foundations were to gain an established place in American society
and importantly contributed to the processes through which that was
achieved. The Foundation helps us understand how and why he did
what he did.
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