"This book will become the definitive text on strategy. Its strong
academic underpinning supports completely pragmatic suggestions for
corporations to craft their strategies. A great guide to the
subject!" -- JAMES A. LAWRENCE, Executive Vice President and Chief
Financial Officer, General Mills
"At Last! A strategy textbook that combines state of the art
understanding and an in-depth analysis of both competition and
organizational evolution. It's a pleasure to read a text that is
simultaneously crystal clear and yet deeply informed." --REBECCA
HENDERSON, Eastman Kodak LFM Professor of Management, MIT Sloan
School
"A fresh look at a critically important topic. In the age of the
Internet, the fundamentals of strategic management are often
forgotten. Sloaner, Shephard, and Podolny elucidate the princi-les
of strategy overlaid with the reality of organizational complexity.
The frameworks provided by the authors are rich and enlightening."
-- MICHELANGELO VOLPI, Chief Strategy Officer and Senior Vice
President, Cisco System, Inc.
"Saloner, Shepard, and Podolny provide a rigorous, theoretically
grounded framework for examining the central questions of business
strategy, incorporating both classic and recent academic
perspectives." -- DANIEL A. LEVENTHAL, Julian Aresty Professor of
Management and Economics, The Wharton School, University of
Pennsylvania
"STRATEGIC MANAGEMENT is comprehensive and creative. It's
grounded both in the latest academic thinking and relevant,
pragmatic business applications. It provides truly distinctive
approaches in several areas, including the importance of sound
strategic logic amidst the dynamic interactions of a company's
context and its ownactions, and the critical balance between
organization and strategy. I highly recommend Saloner, Shepard and
Podolny's text for both students and practitioners of business
strategy" --WILLIAM F. MEEHAN III, Director and Chairman, West
Coast Practice, McKinsey and Company, Inc. and Lecturer in
Strategic Management, Graduate School of Business, Stanford
University
"The authors do a masterful job of integrating the elements of
strategy; the internal and external; the applied and conceptual;
and the sociological and economic perspectives. STRATEGIC
MANAGEMENT is a superb resource for developing a rich understanding
of the forces that drive strategy in the modern economy." -- ROBERT
GERTNER, Professor of Economics and Strategy, The University of
Chicago Graduate School of Business
General
Imprint: |
John Wiley & Sons
|
Country of origin: |
United States |
Release date: |
December 2005 |
First published: |
2001 |
Authors: |
G Saloner
|
Dimensions: |
249 x 190 x 23mm (L x W x T) |
Format: |
Hardcover
|
Pages: |
464 |
Edition: |
Revised edition |
ISBN-13: |
978-0-470-00947-5 |
Categories: |
Books >
Business & Economics >
Business & management >
Business strategy
|
LSN: |
0-470-00947-0 |
Barcode: |
9780470009475 |
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