This book offers a new perspective on human decision-making by
comparing the established methods in decision science with
innovative modelling at the level of neurons and neural
interactions. The book presents a new generation of computer
models, which can predict with astonishing accuracy individual
economic choices when people make them by quick intuition rather
than by effort. A vision for a new kind of social science is
outlined, whereby neural models of emotion and cognition capture
the dynamics of socioeconomic systems and virtual social networks.
The exposition is approachable by experts as well as by advanced
students. The author is an Associate Professor of Decision Science
with a doctorate in Computational Neuroscience, and a former
software consultant to banks in the City of London. Â
General
| Imprint: |
Springer-Verlag
|
| Country of origin: |
Germany |
| Series: |
Intelligent Systems Reference Library, 89 |
| Release date: |
October 2016 |
| First published: |
2015 |
| Authors: |
George Mengov
|
| Dimensions: |
234 x 156 x 10mm (L x W x T) |
| Format: |
Paperback
|
| Pages: |
160 |
| Edition: |
Softcover reprint of the original 1st ed. 2015 |
| ISBN-13: |
978-3-662-50952-4 |
| Categories: |
Books >
Business & Economics >
General
Books >
Computing & IT >
General
Promotions
|
| LSN: |
3-662-50952-0 |
| Barcode: |
9783662509524 |
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