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Books > History > History of specific subjects > Social & cultural history
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A Cultural History of Hair in the Modern Age (Hardcover)
Loot Price: R2,726
Discovery Miles 27 260
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A Cultural History of Hair in the Modern Age (Hardcover)
Series: The Cultural Histories Series
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Over the last century, there has been a revolution in
self-presentation and social attitudes towards hair. Developments
in mass manufacturing, advances in chemical science and new
understandings of bodies and minds have been embraced by new kinds
of hairdressers and their clientele and embodied in styles that
reflect shifting ideals of what it is to be and to look modern. The
emergence of the ladies hairdressing salon, the rise of the
celebrity stylist, the impact of Hollywood, an expanding mass
media, and a new synergy between fashions in clothing and
hairstyles have rippled out globally. Fashions in hair styles and
their representation have taken on new meanings as a way of
resisting dominant social structures, experimenting with social
taboos, and expressing a modern sense of self. From the 1920s bob
to the punk cut, hair has continued to be deeply involved in
society's larger issues. Drawing on a wealth of visual, textual and
object sources, and illustrated with 75 images, A Cultural History
of Hair in the Modern Age presents essays that explore how
politics, science, religion, fashion, beauty, the visual arts, and
popular culture have reshaped modern hair and its significance as
an agent of social change.
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