This book explores the two major reasons for hip-hop culture's
proliferation throughout the world: 1) the global centrality of
African American popular culture and the transnational pop culture
industry of record companies and entertainment conglomerates; and
2) "connective marginalities" that are extant social inequalities
forming the foundation for an "underground" network of hip-hop
communities. Both of these levels of hip-hop's global circulation
are based in the youth culture's Africanist aesthetic, which is an
extension of previous black artistic expressions such as verbal
word play, polyrhythmic dance improvisations, radical
juxtapositions of musical structures, and the folkloric trickster
figure. Additionally, the text explores computer technology and the
internet in this age of information that also serves hip-hop
culture's globalization.
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