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Designing the Social - Unpacking Social Media Design and Identity (Hardcover, 1st ed. 2020)
Loot Price: R3,508
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Designing the Social - Unpacking Social Media Design and Identity (Hardcover, 1st ed. 2020)
Series: Cultural Studies and Transdisciplinarity in Education, 11
Expected to ship within 10 - 15 working days
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This book uses data collected from in-depth interviews with young
people over the course of a year to explore the complex role of
social media in their lives, and the part it plays in shaping how
they understand and present their identity to a broad public on a
wide array of platforms. Using this data, the book proposes and
develops a new theoretical framework for understanding identity
performances. Comic Theory, detailed in this book, centres on a
consideration of the role of social media design in shaping
identity, and explores the ways in which socio-culturally grounded
users engage in acts of compromise, novelty, and negotiation with
social media designs and digital technologies to produce unique
identity performances. Positioned within the field of educational
research, this book overtly challenges assumptions and myths about
the internet as a neutral source of knowledge, instead exploring
the way in which designs and technologies shape who we interact
with and how we understand what it is to be social. Moving beyond
the over-used 'digital natives' paradigm, this book makes a clear
case that educators and education researchers need to move beyond a
focus on coding and digital skills alone, highlighting the pressing
need to take explicit account of the overlaps between digital
technology, culture, and education.
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