An authoritative survey of different contexts, methodologies, and
theories of applied communication The field of Applied
Communication Research (ACR) has made substantial progress over the
past five decades in studying communication problems, and in making
contributions to help solve them. Changes in society, human
relationships, climate and the environment, and digital media have
presented myriad contexts in which to apply communication theory.
The Handbook of Applied Communication Research addresses a wide
array of contemporary communication issues, their research
implications in various contexts, and the challenges and
opportunities for using communication to manage problems. This
innovative work brings together the diverse perspectives of a team
of notable international scholars from across disciplines. The
Handbook of Applied Communication Research includes discussion and
analysis spread across two comprehensive volumes. Volume one
introduces ACR, explores what is possible in the field, and
examines theoretical perspectives, organizational communication,
risk and crisis communication, and media, data, design, and
technology. The second volume focuses on real-world communication
topics such as health and education communication, legal, ethical,
and policy issues, and volunteerism, social justice, and
communication activism. Each chapter addresses a specific issue or
concern, and discusses the choices faced by participants in the
communication process. This important contribution to communication
research: Explores how various communication contexts are best
approached Addresses balancing scientific findings with social and
cultural issues Discusses how and to what extent media can mitigate
the effects of adverse events Features original findings from
ongoing research programs and original communication models and
frameworks Presents the best available research and insights on
where current research and best practices should move in the future
A major addition to the body of knowledge in the field, The
Handbook of Applied Communication Research is an invaluable work
for advanced undergraduate students, graduate students, and
scholars.
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