Up to 80 per cent of opportunities come from people who already know
you, so the more people you know, the more chance you have of winning
the new business or career you want.
The Financial Times Guide to Business Networking is your definitive
introduction to a joined-up networking strategy that really works. This
award-winning book has now been fully updated to include new chapters
on generating referrals and boosting your confidence when networking,
as well as the latest advice on social networking sites.
- Successfully combine online and offline networking
techniques
- Develop the best networking approaches and behaviours
- Make a great first impression, build rapport and generate
strong business relationships
- Talk to the right people, have productive conversations and
effectively work a room
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