'Arts, Entertainment and Tourism' is a pioneering text that, by
focusing on the consumer, investigates the relationship between
these 3 industries and how this relationship can be developed to
its best competitive advantage.
Issue-led, this text draws on appropriate disciplines rather
than using one single approach, to examine issues in arts and
entertainment within the framework of cultural tourism.
Written to meet the needs of students studying on management
courses in the arts, tourism and leisure, 'Arts, Entertainment and
Tourism':
*Describes the general arts and tourism background
*Identifies a framework for analysis that acknowledges differing
levels of interest in the arts and entertainment
*Discusses the arts and entertainment that feature (past and
present) in tourism
*Examines the reasons why the arts, entertainment and tourism have
an interest in each other and how they go about developing the
relationship
*Examines the relationship: are there tourists in audiences and do
the arts and entertainment attract tourists to a destination?
*Evaluates the wider effects (good and bad) on both the arts and
tourism
*Discusses the direction of future developments by arts and tourism
organizations and for future research
International text with case studies from around the world
Managerial relevance but based on Academic disciplines
Includes Entertainment as well as the 'high' arts
General
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