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Consumption and Generational Change - The Rise of Consumer Lifestyles (Paperback)
Loot Price: R1,359
Discovery Miles 13 590
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Consumption and Generational Change - The Rise of Consumer Lifestyles (Paperback)
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Total price: R1,379
Discovery Miles: 13 790
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The study of consumption in social life is growing. Moving from
being a relatively unimportant part of the processes of production,
distribution, and exchange, questions of how people consume and to
what ends now occupy center stage. Today's capitalism is
exemplified by a global arena of consumption in which distance is
no obstacle to distribution and ownership. Equally, social
distinctions that accompanied classically "modern" forms of
consumption are now more complex and fluid than classifications of
"high" and "popular" culture allow.This book addresses the rise of
consumer culture and the various attempts to explain and account
for it. It considers the view that a particular generational
framework was formed in the post-war period and has been carried on
into the early twentieth century with particular consequences for
the experience of later life. The rise of individualism, of mass
consumption, leisure and lifestyles have been accompanied by the
democratization of social forms and for many a corrosion of
community and social cohesion. The text highlights how
understanding is gained from examining the generational habits that
developed in tandem with the rise of mass consumption.Drawing on
historical perspectives and comparative studies, the book addresses
social change with reference to generation effects and conflict.
Having set the scene in terms of the literature on consumption,
lifestyles and generational change, the volume poses key questions
in relation to the transformation of later life that are addressed
in turn by the contributors. This is a key volume as we enter the
second decade of a new century.
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