Business Education in Emerging Market Economies discusses the
impact of business education on emerging markets and explores
curricular innovation, pedagogical approaches, and strategic
alliances in the context of industrializing economies. Emerging
markets contain 80% of the world's population and some 75% of its
trade growth in the foreseeable future, according to the U.S.
Department of Commerce. The potential economic growth of these
emerging markets has prompted a need to understand their dynamics,
business institutions and educational systems. Many American
universities, for example, have responded to the demand of their
students and business partners by educating them about the exciting
opportunities and lurking threats in these industrializing
economies. This book contains multiple chapters designed to educate
American students about the curricular innovations and course
development occurring in emerging markets.
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