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Celebrity Humanitarianism - The Ideology of Global Charity (Hardcover)
Loot Price: R3,879
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Celebrity Humanitarianism - The Ideology of Global Charity (Hardcover)
Series: Interventions
Expected to ship within 12 - 17 working days
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In the last two decades especially, we have witnessed the rise of
'celebrity' forms of global humanitarianism and charity work,
spearheaded by entertainment stars, billionaires, and activist NGOs
(e.g. Bob Geldof, Bono, Angelina Jolie, Madonna, Bill Gates, George
Soros, Save Darfur, Medecins Sans Frontieres). This book examines
this new phenomenon, arguing that celebrity humanitarianism
legitimates, and indeed promotes, neoliberal capitalism and global
inequality. Drawing on Slavoj Zizek's work, the book argues how
celebrity humanitarianism, far from being altruistic, is
significantly contaminated and ideological: it is most often
self-serving, helping to promote institutional aggrandizement and
the celebrity 'brand'; it advances consumerism and corporate
capitalism, and rationalizes the very global inequality it seeks to
redress; it is fundamentally depoliticizing, despite its
pretensions to 'activism'; and it contributes to a 'postdemocratic'
political landscape, which appears outwardly open and consensual,
but is in fact managed by unaccountable elites.
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