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Mafalda - A Social and Political History of Latin America's Global Comic (Hardcover)
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Mafalda - A Social and Political History of Latin America's Global Comic (Hardcover)
Series: Latin America in Translation
Expected to ship within 12 - 17 working days
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Since its creation in 1964, readers from all over the world have
loved the comic Mafalda, primarily because of the sharp wit and
rebellious nature of its title character-a four-year-old girl who
is wise beyond her years. Through Mafalda, Argentine cartoonist
Joaquin Salvador Lavado explores complex questions about class
identity, modernization, and state violence. In Mafalda: A Social
and Political History of Latin America's Global Comic-first
published in Argentina in 2014 and appearing here in English for
the first time-Isabella Cosse analyzes the comic's vast appeal
across multiple generations. From Mafalda breaking the fourth wall
to speak directly to readers to express her opposition to the 1966
Argentine coup, to Spanish students' protest signs bearing her
face, to the comic's cult status in Korea, Cosse provides insights
into the cartoon's production, circulation, and incorporation into
social and political conversations. Analyzing how Mafalda reflects
generational conflicts, gender, modernization, the Cold War,
authoritarianism, neoliberalism, and much more, Cosse demonstrates
the unexpected power of humor to shape revolution and resistance.
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