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The New Work Order - Behind the Language of the New Capitalism (Paperback)
Loot Price: R1,488
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The New Work Order - Behind the Language of the New Capitalism (Paperback)
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Workplace democracy. Empowerment. Team leaders. Knowledge workers.
This is the language of "the new work order" promoted by today's
management, which promises more meaningful and satisfying work,
greater respect for diversity, and more democratic distribution of
knowledge.But Gee, Hull, and Lankshear find startling
contradictions in this brave new workplace--escalating inequality
between individuals, nations, and even continents. They show how
newly created alliances between business, educators, and
psychologists may point to a hidden capitalist agenda more
interested in preserving the status quo than establishing a new
work order.This book offers a compelling and controversial account
of global capitalism in the information age and the ways it affects
language, literacy, learning, and life chances. It will be of
particular interest to students in education, business, sociology,
sociolinguistics, and communication studies.
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